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Can I Send Emails to My Customers Automatically? How Does This Work?

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Automatic Emails

When your account preference is set, Auctiva will automatically send your buyers order confirmation emails when they make purchases from you. These emails include the item number(s), title(s), quantity and date won. If you sell consignment items, we can automatically send your consignors emails to let them know when consigned item have posted to eBay. You can change this preference on your Consignment Settings page.

Your automatic email message settings may be changed by going to My Account > Acct. Preferences > scroll down to the "Auto-Marketing Emails for eBay" section. Be sure to click "Save & Update" once you are done.

Manual Emails

You also have the option of manually sending Payment Reminder and Address Request emails, though these are not automatic, as they are "special case" emails. You may send these emails by taking these steps:

  • Hover your mouse over the "eBay Sales" tab and click on that "All" link under "Transactions".
  • Click the "Send E-Mail" button to the right of the desired listing.
  • Pick the type of email you want to send from the "Select Template Type" drop-down.
  • On the next page you will have a choice of the email template you would like to use.
  • Preview and/or send.

*Note: You can also send these emails in bulk from your "Sales" page by checking the boxes next to multiple transactions, clicking the blue "Send E-mail" button along the top of the page and then proceeding as directed.

Custom Emails

Please also see our tutorial on how to do this. You may create your own custom emails by taking these steps:

  • Hover your mouse over the "eBay Sales" tab and click on the "Create New" link in the "Custom Emails" section.
  • Choose the type of template you would like to create from the "Template Type" drop-down.
  • Most people should use the default text editor mode because it is familiar and offers convenient formatting options. You can use the HTML (Source) mode if you know how to write HTML, however, we advise against using HTML creation programs as they tend to create bulky, unrefined code.
  • Click the provided buttons (such as "Item Information", "Your Information", "Combined Info", etc.) to insert email template tags into your message. These tags will be replaced with the specific details from the appropriate item when the email is sent to a buyer.
  • Make sure to give your new email template a new recognizable name and email subject*.

*Note: Since most people have intense spam filters these days, make sure the subject of your email is specific and relevant in case it needs to be picked out of a junk mailbox. Example: You won eBay [ITEMTITLE] [ITEMNUMBER]!

Changing Your Default Emails

We have professionally designed default emails created for each email type, but you can create your own and set those as your defaults. Once you have created your own emails, you can change the default auto email that will be used for each type by following these steps:

  • Hover your mouse over the "eBay Sales" tab and click on the "Manage" link in the "Custom Emails" section.
  • All default emails will appear in gray.
  • Locate the email you created that you would like to make your new default email for the desired type (i.e. Order Confirmation, Payment Reminder, etc.) and click the icon with the green check mark. That email choice will turn grey to confirm your change.
  • Use the drop-downs at the top of the page to sort your emails by email type or eBay site.
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